A graphic designer is a professional in the graphic and graphic design industry who collects images, typography, or motion graphics to create designs. A graphic designer creates graphics primarily for published, printed or electronic media, such as brochures (sometimes) and advertisements. They are also sometimes responsible for the preparation of letters, illustrations, user interfaces, and web design. The main responsibility of the designer's job is to present the information in an accessible and memorable way.
Video Graphic designer
Qualification
A bachelor's degree or certificate from an accredited trading school is usually considered essential for a graphic design position. After a career history has been established, the graphic designer's experience and the number of years in business are considered to be the ultimate qualification. The portfolio, which is the main method for demonstrating this qualification, is usually required to be featured in a job interview, and continues to be developed throughout the career of a designer.
One can obtain AAS, BA, BFA, BCA, MFA or MPhil/PhD in graphic design. The degree programs available vary depending on the institution, although the US graphic design work may require at least some degree form.
The work of graphic designers today requires proficiency in one or more graphic design software programs. The general software package used in the graphic design industry is Adobe Creative Cloud. This software package contains three main programs used by graphic designers, namely Photoshop, Illustrator, and InDesign. Photoshop, InDesign, and Illustrator are industry standard applications for many graphic design positions. Another example of a common software package is CorelDraw Graphics Suite.
Outside of the graphic design industry, many people use Microsoft Word or Microsoft Publisher to create layouts or designs. However, depending on the work being done, most designers create layouts in InDesign, CorelDRAW or QuarkXPress. Specifically, the designer will type or import text in the layout program, also import the graphics and images they create in Photoshop or Illustrator. There are several reasons why a designer builds a layout this way:
- Files to print are generally printed at 300 dots per inch. As a result, the file size can be very large, depending on the photos and graphics used in it. Using the layout program and connecting these graphs and images (but not storing them all in the file itself), the file that works is a fraction of the file size. When the designer is ready to press, he will make the PDF ready to press; or use the "Packages" function in InDesign, or the "Collect For Output" function in QuarkXpress or CorelDRAW (which collects layout documents, plus all the fonts and images used therein, and stores them in one folder that can be reserved for printing company ads for the final result).
- InDesign, CorelDRAW, or QuarkXPress allow to work with many large page layouts, such as catalogs and booklets.
- Since InDesign, CorelDRAW, and QuarkXPress original files, which link to graphics and images, the designer can change the "original file" and it will update all instances across the document to save time.
A web designer must understand how to work with XML, HTML, and basic web programming scripts. A print designer must understand the processes involved in printing (including, in particular, offset printing) in order to produce ready-made artwork.
Designers must be able to solve problems or challenges of visual communication. Thus, the designer must identify the communication problem, collect and analyze the information related to the problem, and produce a potential approach aimed at solving the problem. Iritative prototyping and user testing can be used to determine the success or failure of visual solutions. Approach to communication problems developed within the context of audience and media channels. Graphic designers must understand the social and cultural norms of the audience to develop visual solutions that are considered relevant, understandable and effective.
Graphic designers should also have a thorough understanding of production methods and rendering. Some technology and production methods are image, offset printing, photography, and time-based and interactive media (movies, video, multimedia computers). Often, designers are also called on to manage color in various media.
Maps Graphic designer
Career portfolio
50 years ago, the portfolio of graphic designers was usually a large black or binder book in which samples of the best pieces printed by the artist were performed to show potential clients or employers. The printed pieces are often protected inside by mounted on a board or inserted into the arm of Acetate.
Since the 1990s, portfolios have become increasingly digital and can now be fully digitized and available on the Internet, or on CDs, DVDs, or via email.
Branding
Graphic design is closely related to the corporate identity, branding, and "persona" of a company. Branding originated in the late 1890s and not only emerged as corporate identity, but also marked the quality of the company. Many may recognize the "branding" process of hot iron symbols or logos into the animal's body to distinguish other cows. Branding your business or other type of asset that requires identity does help someone to be recognized in the industry being trafficked. Exceptional graphic designers can easily create a brand that suits the company and define it through a simple logo.
See also
- Graphic design work
- List of graphic designers
- Moodboard
References
Source of the article : Wikipedia
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