Cassey Ho (born January 16, 1987) is an American social media fitness entrepreneur with a YouTube channel and a website that sells fitness suits. He is perceived as the Internet's personality and YouTube stars are increasing nationally and internationally. In 2013, he received a Short Award in the social fitness category. He believes that his role on the Internet is more than just a Pilates instructor; he believes that he should promote an overall lifestyle and a healthy body image. In this context, in 2014, he found a model photo on Target Corporation's web site with photoshopped sculptures and wrote critically about his health implications on his blog. Target then apologizes for changing the photo. In April 2015, Ho responded to negative comments about his body by creating a YouTube video called The "Perfect" Body . In 2017, Ho is listed on the third annual list of the "25 Most Influential People on the Internet".
Video Cassey Ho
Careers
Ho is a social-media fitness entrepreneur who founded
His first fitness DVD, Pilates POP: Total Body Workout , was released in Target store in 2014 and his book, Body Round Heat Cassey Ho: Pop Pilates Plans to Be Slim, Eat Clean and Happy Happy Through Every Season , released in March/April 2015, published by Random House. He has recently surpassed Blogilates and has started to host Pop Pilates, which is a direct encounter of up to 500 women working with him (he has also signed signatures and allowed for shooting at these events). He has opened the line of software at shopblogilates.com . The designs have been featured on Shape Magazine , Fitness Magazine , and The Wendy Williams Show . He also planned a national tour to do Pilates with his fans.
Get started
She started her online fitness business while still in college. In 2007, he was one of 18 winning designers featured at the fashion show "Emerging Stars" that took place during San Francisco Fashion Week. He also interned with Effie Heart (a San Jose-based clothing company) Ho began posting a fitness video on YouTube in 2009 after he decided to move from Los Angeles, California to Boston, Massachusetts to work full time as a fashion buyer. He has been a part-time Pilates instructor and wants to provide students who will go with an online fitness practice after he moved to Boston. The first video uploaded to YouTube is called "Pilates POP: Total Body Sculpt video" and he has a big problem with quality, audio, and editing. After he uploaded the video, he received a number of comments that asked for more videos on special exercises for different muscle groups such as legs, thighs and stomach, but he had not noticed this request for months.
Nine months after he moved to Boston to work as a fashion buyer, he decided to quit because he did not like it. He started teaching Pilates classes 12 times a week to pay for food and rent. She finds teaching Pilates is often physically exhausting, but since she is not working full time, she has time to create more exercise videos. He started uploading his new video to YouTube and his views and subscribers began to increase rapidly. She later became a YouTube Partner and her website blogilates.com dramatically increased her web traffic. He also believes that the features of one of his bags in Shape magazine in 2010 were factors that contributed to the success he had in his career. Once his bag is displayed, he realizes that he can make money selling bags and go to China to talk to bag manufacturers. When he started his YouTube channel and started marketing his clothes, bags, mats and fitness suits on the Internet, he worked with a PR company, but decided he could handle homework for his business.
Internet Status
In October 2012, three years after he uploaded his first video to YouTube in 2009, he has 166,000 subscribers on his YouTube channel Blogilates and on January 18, 2014, he made over 100 million views on YouTube- his channel. As of April 2014, its YouTube subscribers increased to 1.2 million and a month later it has reached 138,000 Twitter followers. As of December 2014, his Blogilates channel on YouTube has 1.8 million subscribers, 8 million views per month, 60,000 views per day, and is the top fitness channel on YouTube and in October 2016, the Blogilates channel on YouTube has more than 3.2 million subscribers.
Her training videos are often featured in online newspapers and videos. He is also regarded as a successful social media marketer who has emerged as a successful example of social-media entrepreneurship in the book Social Media Marketing All-in-One For Dummies and other social media "how" books. In 2014, YouTube's Lacesgate BeFit channel adds Ho to their channel lineup. In an interview with EContent Magazine , Ho stated that he believes that one reason for his success on YouTube is because he made his video "fun and fun."
She was interviewed by Forbes in 2012 as a woman who quickly became a star on YouTube along with several other women such as Issa Rae and Cassandra Bankson. He has been described as an Internet personality and as a poster child for Asian-American entrepreneurship success on the Internet. At the 2014 Sundance Film Festival, he leads a yoga practice session in the YouTube space.
In 2012, she won the Fitness Blog
In January 2014, MarketWatch reported that Ho was first on the Top 10 list of Social HealthMarkers about fitness by Sharecare. In August, The Wall Street Journal reported that the YouTube channel Blogilate Ho is averaging nearly 8 million views per month and it is the top-ranked fitness channel on YouTube. In September, Seventeen magazine announced that the October edition would be the first YouTube edition featuring 30 famous YouTubers, with Ho to present his training routines.
Collection of clothing: Bodypop
In August 2014, Ho released "Bodypop", a collection of sportswear. According to Ro Kalonaros, writing for Shape , "This line is a blend of high fashion and practical - think peplum and bold print." At the release of her activation collection, Ho also released a music video of three female athletes who wore Ho's swimsuits. The line appears to have been stopped, with bodypopactive.com now redirecting to ogorgeous.com. In January 2016, Ho launched the first collection of the new line, "Popflex."
Maps Cassey Ho
Views
YOLO Meal
In addition to his YouTube fitness video, Ho also has the YouTube series of Cheap, Clean Food . In this series, he introduced the concept of "YOLO Meal" (YOLO is an acronym for "You Only Live Once"). YOLO food consists of traditional foods that are considered unhealthy such as pizza, fries, and ice cream. In his view, a healthy diet should include YOLO foods because a healthy diet is a lifestyle that one can adhere to. YOLO food is a food that people usually have with friends and they plan, in its approach, to do once a week and surround the rest of the week with healthy food. Kit Steinkellner reported at the Huffington Post that when she followed this approach she found that it increased her desire to eat YOLO and healthy food. Georgie Silvarole, writing for Fiterazzi Magazine, extends Ho's concept of eating YOLO to YOLO day and explains that sometimes a person needs a day off from a healthy diet.
Body image
When he first started uploading videos to YouTube and answering questions about fitness on his blog, he considered himself only an instructor. It was at this point that he created a poster that could be printed "How to Get a Thigh Gap". At the time, he did not think much about the socio-health implications of trying to reach the groin and he did not think of the poster again until it appeared two years later in the news segment of the latest unhealthy obsession he was trying to achieve. thigh gap. After the incident, she realized that she was not just a fitness instructor but a role model in the fitness industry. He now sees his role as far beyond fitness instructors to include helping people become healthier and feeling better about their bodies.
By 2014, once he realizes that he has been a role model in the fitness industry, he searched for a bikini on Target's website when he saw a model picture with a caught thighbone. He took some screen shots from the photoshopped model and blogged about them. The next morning he found that the controversy of Target's model was being discussed in a number of news media outlets such as ABC News, HLN, and Good Morning America. After his post attracted widespread media attention, Target apologized for manipulating the photos. Ho also warned that the "bikini bridge" may be a new "thigh gap" and does not define beauty.
In his view, exercise can be a problem when the only goal is "physical arrogance" and thus seeks to develop a sense of self-worth by exercising. Instead, he advocates finding joy in the action of work and letting it be part of one's lifestyle.
He believes that social media, and especially social fitness media, has an important role to play in helping people achieve the fitness and potential of their healthy lifestyle. This is especially true for people who lack family and friends to provide that support.
She believes that YouTube has an important role in body image problems. In his view, body image is shaped by the image of the "perfect" woman in magazines and films and that when women and girls pursue this "perfect" body image, the results can sometimes eat and impair the body image. She believes that YouTube provides content creators with a platform to present women and women as they are, which she believes will encourage them to be more confident in themselves.
In January 2016, Ho came out to say that he was struggling with eating disorders after extreme training and calorie restriction that he did in preparation for bikini competition in 2012. He said he worked up to four hours a day while maintaining 1,000 calorie diets in the lead up to the fitness competition and numbers, and thoughts were murky during this period. In a vlog posted on YouTube, he said he would not recommend this or a non-sustainable fitness routine in the long run.
In April 2015, Ho responded to an increase in negative comments about his body by making videos fast becoming viral. In his YouTube video The "Perfect" Body , Ho receives a negative social media message about his body. He is then presented with a tool that allows him to "photoshop" his body into an ideal body image that is felt socially. However, when he looks in the mirror, he is disappointed with what he sees. Ho's point expressed in the making of this video is to respond to cyberbullying with the aim of "... to show that cyber-bullying and meaningful remarks greatly affect people, and to think before you say something.I hope people do the opposite after seeing this video, which enlightens all around them positively. "
Personal
Ho is a Chinese-Vietnamese and was born in Los Angeles, California but grew up in the San Francisco Bay Area. His parents are Bach Ho and Cuu Ho. When he was a teenager, he started a bakery with his mother called "Cooplex Cookies & Candies," which ran from 2001 to 2005. He went to James Logan High School. In 2003, she was the winner of the Miss Teen Chinatown contest. He went to Whittier College with a scholarship full of John Greenleaf Whittier with a career goal being a doctor. He graduated in 2009 with a Bachelor of Science in Biology.
On August 22, 2017, Ho announced his engagement to old boyfriend Sam Livits on his official Instagram page.
According to People "he grows fat" and Ho says that the way the children treat him makes him become aware of his body when he is young. His interest in fitness and nutrition began when he was 16 and found Pilates. She watches infomercials and sees Mari Winsor selling her DVDs in Pilates. He asked his parents to buy a DVD and he became enamored of Pilates. Ho also said that it was "his childhood dream to be a fashion designer."
She says Asian Fortune comes from Asian cultures, her parents expect her to choose a career as a doctor or lawyer. When he was 16 years old, he told his father that he wanted to be a fashion designer and his father told him that he would fail, not make money, and have no friends. However, in August 2014, when he released his line of BodyPop clothing, Ho said that both his parents are now supporting his efforts. It is difficult for her parents to accept her career path to social fitness on the Internet, but she says they have come to accept it. She finds out that when she starts the Blogilates site she finds that when it starts to gain popularity, she can not follow the creation of content for it and she asks her parents to help with the logistics and management of her business. Her mother now helps her with overseas shipments of her products and her father helps her with operations management and logistics running her business.
Her favorite fitness spell is "train crazy or stay the same" and "train like a beast to look like beauty."
References
External links
- Official website
- YouTube channel
Source of the article : Wikipedia