A number of jobs are classified in broad terms graphic designers . The career path of graphic design covers all ends of the creative spectrum. Many of these job descriptions overlap.
Video Graphic design occupations
Graphic Art Manager
The following are positions or responsibilities and usually titles, held by experienced graphic designers in related management roles:
Creative Director
The series of experiences of the Creative Director can be broad and includes a number of disciplines; visual design; copywriting, art direction, advertising account director, film/video director. The job of the Creative Director is to start the project creative concept and direct the project direction. The role of a Creative Director is to formulate a creative concept, whether it's an advertising campaign, a brand identity, a TV commercial, a marketing campaign. A Creative Director is often called 'Guy's Ideas' and works with a 'creative' team - art directors, graphic designers, copywriters, film directors to produce final concepts and production.
Art Director
The art directors ensure that illustrators and production artists produce and complete their work on time and to the creative director or client satisfaction. Art directors also play a major role in project development by making decisions on visual elements of the project, and by making final decisions on modeling, art, props, colors, and other elements. The art directors need advanced training in graphic design as they often do the artwork and design their own. However, when an art director can be used for supervision and administrative work. (See links for more information)
Art Production Manager
Art production managers or traffic managers oversee aspects of art production to improve efficiency and cost effectiveness. The art production manager supervises the artist or advises the artist's supervisor. Creative directors and art directors often take on the role of art production managers, especially when the cost of production is not a sufficiently important concern to appoint a manager for a particular role.
Maps Graphic design occupations
Graphic Designer Hands-on
The following are positions or responsibilities, not necessarily titles, held by art directors and graphic designers:
Developer brand identity
The design of brand identity is concerned with the visual aspect of the brand or the identity of the company or organization. Brand identity design is a visual element that represents how the company wants to be seen; it is the company's visual identity, and how a company illustrates its 'image'. Corporate brand identities can be represented in terms of design through unique logos, or nameplate, and then often integrated into all elements of corporate materials such as business cards, stationery, packaging, media advertising, promotions, and more. Brand identity can include logo design. Brand identity development is usually a collaborative effort between creative directors, art directors, copywriters, account managers, and clients.
Broadcast Designers
A broadcast designer is a person involved with the manufacture of graphic design and electronic media incorporated in television production used by the character maker (CG) operator. A broadcast designer may have a degree in digital media (or a similar degree), or self-study in the software needed to create the content.
Logo Designer
The logo designer's job is to provide a new and innovative way to reveal key corporate points through pictures. Logo designers take the information provided to them by clients and work, using their own creativity along with marketing strategies to find the appropriate images their clients can use to represent what they are trying to push, sell, or otherwise. It is unlikely the company will specialize in logo design or have a position for designer logo designated. The art directors and graphic designers usually do logo designs.
Illustrator
Illustrators conceptualize and create illustrations that represent ideas or stories through two-dimensional or three-dimensional images. Illustrators can create drawings for printed materials such as books, magazines, and other publications, or for commercial products such as textiles, packaging, gift paper, greeting cards, calendars, stationery, and more.
Illustrators use many different media, from pencils and paints to digital formatting, to prepare and illustrate them. An illustrator consults with clients to determine what illustrations best fit the story they want to convey, or what message they want to communicate.
Illustrating may be a requirement of secondary skills of graphic design or specialist expertise of freelance artists, usually known as unique illustration styles. Illustrations can be published separately as in art. However, the illustrations are usually incorporated into the page layout for communication design in the context of the graphic design profession.
Visual Image Developer
Similar to illustrations are other methods for developing images such as photography, 3D modeling, and image editing. Creative professionals in this position are usually not called illustrators, but are used in the same way. Photographers tend to be freelance. 3D modelers will likely be hired for long-term projects. Image editing is usually a secondary skill for both of the above, but it can also be a specialization to help web development, software development, or multimedia development in a position known as a multimedia specialist. Although these skills may require technical knowledge, graphic design skills can be applied as well.
Multimedia Developer
Multimedia developers can come from graphic design or background illustrations and apply the talent to motion, sound, or interactivity. Motion designer is a graphic designer for movement. Animator is illustrator for movement. Videographer is a photographer for movement. Multimedia developers can also edit images, edit sounds, programs, or write multimedia just as multimedia specialists.
Content Developer
Content developers are general terms used to describe illustrators, visual image developers, and multimedia developers in software and web development. The term has a wider scope that includes non-graphical content as well. The generic name for the content used in the digital composition is the digital asset.
Visual Journalists
Visual Journalists, also known as Infographic Artists graphs information or Infographics; visual representation of information, data, or knowledge. These graphs are used anywhere where information needs to be explained quickly or simply, such as signs, maps, journalism, technical writing, and education. They are also used extensively as a tool by computer scientists, mathematicians, and statisticians to facilitate the process of developing and communicating conceptual information. They are applied in all aspects of scientific visualization.
Artist layout
A layout artist deals with the structure and layout of images and text in a fun format. This can include magazine work, brochures, leaflets, books, CD books, posters, and similar formats. For magazines and similar productions, colors, fonts, text formats, graphic layouts, and more should be considered. Are the selected fonts good for long-term reading, or will the eyes get tired? Does the title type match the nuances of other articles? Are the photographs arranged in such a way that is pleasing to the eye, and directs the reader in the right direction or direction? These are just a few questions that the layout artist should ask. The page layout is usually done by art directors, graphic designers, production artists or a combination of these positions.
Entry level layout jobs are often referred to as outboard art. The entry level layout designer is often known as a production artist. In the home art department, layout artists are sometimes known as DTP artists or DTP associates.
Interface Designer
The interface designer is a graphical interface layout artist (GUI). They are employed by multimedia companies, software, and web development. Because graphical control elements are interactive, interface designs often overlap with interaction design. Because the interface is not usually compiled as a single computer file, interface design may require technical understanding, including graphical integration with code. Because the interface may require hundreds of assets, knowledge of how to automate graphics production may be required. The interface designer can hold a position as a web designer in a web development company.
Web Designer
The work of a web designer can be seen by thousands of people every day. Web designers create pages, layouts, and graphics for web pages, and play a key role in website development. Web designers have the task of creating the look and feel of a website by choosing a style, and by designing attractive graphics, images, and other visual elements, and adapting it to website pages. Web designers also design and develop site navigation tools. Web designers can make decisions about what content is included on the web page, where things are placed, and how aesthetics and continuity are maintained from one screen to the next. All of this involves skills and training in computer graphics, graphic design, and latest computer and web technologies.
Depending on the scope of the project, web design can involve collaboration between software engineers and graphic designers. Graphic design of a website can be as simple as sketching a page layout or just handling graphics in an HTML editor, while advanced coding is done separately by the programmer. In other cases, graphic designers can be challenged to become graphic designers and programmers in the process of web design in a position often known as a web master.
Package Designer
A package designer or a packaging technician can utilize technical skills other than graphic design. Knowledge of cutting, folding, folding, the nature and behavior of packaging materials such as paper, corrugated sheets, synthetics or other types of materials may also be required. Customers can view the top/outside of the package initially, but can also be drawn to other package design features. The packaging design may require three-dimensional spatial skills in addition to visual communications to consider how well the design works at different angles. Special CAD software applications for packaging design can be used
See also
- Ad agencies
- Graphic design
- Graphic art
References
Source of the article : Wikipedia
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